September 13, 2017
Somebody call Elle Woods because pink is back! More specifically, dusty pinks! This specific shade is certainly one of the most popular hues of 2017 and we're definitely on board! Also known to some as 'millennial pink', it has been categorised as the colour of this generation due to how immensely it is loved, particularly by the young. For this week's collection, we're influenced by the colour's ability to give off a soft, feminine appeal yet retain the ability to transform into many other variations easily.
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